I love it when the air gets crisp and green foliage is replaced by vibrant hues of yellow, red, and orange. Fall is a time of year when I try new soup recipes and look forward to my favorite ones simmering on the stove. We swap out taco salad for taco soup, well you get the picture! A few years ago I cooked up pumpkin from scratch. Just sayin', once you have crossed over to the homemade side it is hard to go back. I had no idea it was so easy. But, if you are still using canned pumpkin- ... View the Post
An Egg of Shortening.
I LOVE thinking about all the memories that can be made when we spend time in the kitchen with those we cherish. I remember watching my Great Grandma Upton and asking her how much shortening she used in the cobbler dough she was rolling out. Anything that came out of her tiny kitchen tasted so wonderful, you took seconds when offered, whether you could eat another bite or not. AND there was always dessert, usually served warm with a scoop of ice cream on top, followed by a competative card ... View the Post
Audience!
It is 27 days until I launch my Kickstarter! Today we are talking about connecting with your audience. Whether you are writing a book or creating cookie stamps you need to know who your audeince is. This is not a "Field of Dreams" fantasy where , "If you make it they will buy." You need to reach out and connect with those who have a felt need that your product can fill. What is the emotional connection between your product and the consumers need? It might be that they love what your are ... View the Post