It is 27 days until I launch my Kickstarter! Today we are talking about connecting with your audience. Whether you are writing a book or creating cookie stamps you need to know who your audeince is. This is not a "Field of Dreams" fantasy where , "If you make it they will buy." You need to reach out and connect with those who have a felt need that your product can fill. What is the emotional connection between your product and the consumers need? It might be that they love what your are ... View the Post